Ascentea
2023
Ascentea is a fictional tea brand delivering delightful flavor combinations that will make you feel as though you are floating on cloud nine. The goal was to design a colorful and whimsical tea brand that would stand out on the shelves. I created the fictional brand and designed the logo with custom lettering, illustrations of tea ingredients, packaging design, and gift card samples.
The brand’s aesthetic is characterized by a calm vibrancy, creating a dreamy and uplifting vibe. The name is a combination of "ascent" and "tea", meant to convey the feeling that drinking Ascentea will inspire and uplift you.
Project Tasks; Visual Identity, Logo Design, Illustration, Animation
The brand’s aesthetic is characterized by a calm vibrancy, creating a dreamy and uplifting vibe. The name is a combination of "ascent" and "tea", meant to convey the feeling that drinking Ascentea will inspire and uplift you.
Project Tasks; Visual Identity, Logo Design, Illustration, Animation